1. Create Calm, Coastal Chic

Whether you’re seaside or street-side, the effortlessly cool tile from celebrated designer Jeffrey Alan Marks will transform any house into a beach house. The Natural Zen Birchwood Sea Blue tile, showcased on this coastal kitchen wall, features a raised linear pattern that mimics the look and feel of painted wood. Shop our exclusive Jeffrey Alan Marks designer collection for more coastal chic designs.

2. Choose a Cool Handmade-Look Tile

The undulating tones of the Marrakesh Blue tile give this stunning kitchen backsplash a sense of gentle movement. Mimicking the hand-painted look of authentic handmade tile, its color variation adds to the tile’s artisanal appeal. We love how the glossy finish reflects the light, enhancing the cool, watery effect. Explore our wide selection of handmade-look tile for more perfectly imperfect styles.

3. Embrace English Country Cottage Style

Like a spoonful of sugar, the Laura Ashley Wexbord Midnight tile sweetens this charming cottage-style kitchen. The delicate floral pattern—derived from Laura Ashley’s historic textile prints—adds whimsy and botanical beauty to the space. If this delightful style is your cup of tea, check out our guide to English country cottage design.

4. Pair Blue Tile With White Cabinets

This bright and cheery kitchen, designed by Bria Hammel, features the lovely Glass Periwinkle tile paired with crisp white cabinets. The soft blue backsplash provides subtle contrast, while white grout helps tie the tile into the rest of the space. We love how the light wood-toned chairs add both textural and tonal depth while maintaining the coastal color scheme.

5. Create a Picture Frame

By “framing” a favorite patterned or mosaic tile with trim, you can create a tile picture frame that offers a beautiful focal point to rest your eyes on while standing at the sink or stove. Here, the 4-D Nature tile is framed by layered pieces of Signature Slate Blue and Bianco pencil trim. The raised botanical pattern on the framed tile adds texture and interest to the Signature Slate Blue subway tile backsplash.

6. Get in the Groove

The concentric oblong circles of the Elipse Azul tile make a mesmerizingly stylish backsplash. This groovy patterned tile (also available in black-and-blue Preto) can be installed in a variety of layouts to create a personalized design. Shop our wide selection of patterned tile for the look that expresses your personal style—whether you prefer a gorgeous floral or a bold geometric.

7. Add a Historical Pattern

Derived from iconic British designer William Morris’s historic wallpaper patterns, our exclusive Morris & Co. collection brings royal English design into American homes. Here, the Morris & Co. James Wandle River tile features a beautifully ornate botanical pattern inspired by the motif used for wallpaper at St. James’s Palace. We love how it pairs elegantly with white cabinets and marble countertops, but it would look equally stunning with warm wood cabinetry.

8. Make Waves

The curved design of the Wave Blue Reef tile adds a soft, fluid touch to this charming backsplash. Its unique shape and deep sapphire hue give the tile (also available in Grey Owl, Old Cream and White) brilliant visual appeal. Offering a variety of layout possibilities, you can pair it with contrasting grout to highlight the pattern and watch as the glossy surface reflects the light like gentle waves.

9. Create Artisanal Excellence

Crafted, painted and glazed by hand, authentic Zellige tile is made by skilled artisans using ancient Moroccan techniques. Here, the deep blue Zellige Azul tile brings depth and character to this counter-to-ceiling backsplash. Shop our wide selection of Zellige tile for more traditional shapes, colors and finishes.

10. Make Your Backsplash the Star

This cozy-chic kitchen, designed by @georgesonstyle, captures modern farmhouse style with its wood cabinets, open shelving, white subway tile, and Star Blue patterned tile stove backsplash. The Americana-inspired design sets the cooking area apart while maintaining visual continuity with the rest of the space. If you love this fresh take on homestead decor, explore our guide to modern farmhouse design.

11. Marvel With Midcentury Modern Design

With its sleek silhouettes and earthy tones, midcentury modern design remains a favorite decorating style—even as we approach the mid-21st century. Our new Stoneware collection by Fired Earth celebrates this classic look with five subway tiles: Blue Mist (shown), Indigo Spruce, Linen Brick, Powder White and Rainwashed. If you’d love to return to the aesthetics of Mad Men, explore our guide to midcentury modern design.

12. Add a Textile-Inspired Pattern

Inspired by vintage block prints, the Annie Selke Aylin Blue tile brings the famous designer’s textile patterns to tile. The pup-approved pattern pairs beautifully with the wooden cabinets in this kitchen, designed by @ocotillohouseandhome, but it would also look chic alongside white, blue or green cabinetry.

13. Make Your Space Shine With Glass Tile

Naturally reflective, glass tile can brighten your cooking space—perfect for small backsplashes. This stylish kitchen, designed by Riemer Kitchens and Fine Cabinetry, features Winter Morning glass tile. The cool greyish-blue tones of the tile become brilliant when light hits the glass, like sunlight playing off the surface of a cool pool of water.

14. Add Captivating Movement With Chevron Tile

The zigzag lines created by the V-shaped chevron tile add a playful sense of movement to this beautiful kitchen. The Alto Midnight tile features grey, dark- and light-blue chevron pieces that draw the eye across the width of the counter. Though it works well with white cabinets, the bowl of lemons proves that this bold design would also look stunning paired with brightly colored cabinetry.

15. Think Beyond the Backsplash

In another charming example of modern farmhouse design, this I SPY DIY–designed kitchen features Look Avio subway tile on the kitchen island. The dark blue handmade-look tile complements the rest of the kitchen—the Riad White backsplash tile also has a handmade look—while adding its own visual complexity, bringing cool tones to this warm-colored space.

16. Add Mediterranean Style

Design has the power to transport you—with the right tile, your suburban American kitchen can become a Mediterranean villa. That’s exactly the feeling this stunning kitchen, featuring the Catania Blue tile, evokes. The undulating turquoise-and-green-toned tile recalls the sea, while the bronze range hood would feel at home in a Spanish kitchen.

17. Make It Cool With Gunmetal Blue

With as many shades as there are gallons of water in the sea—from moody grey-blue to brilliant sky—you’re sure to find the exact tone for your space. Dark and greyish, the Signature Gunmetal Gloss tile offers a sophisticated tone, perfect for an elegant transitional space, like this Timber Trails–designed kitchen. We love how this stately blue pairs with crisp white cabinets. If this classic-meets-traditional style strikes the right balance for you, explore our guide to transitional design.

18. Capture Twilight Hues

If you’re more of a night sky enthusiast than a bright sky reveler, the Blue Twilight Brick tile might capture your preferred hue. With a mix of dark, grey and lighter blues, this beautiful glass mosaic reflects the subdued mood of dwindling daylight. We love how it’s paired with the Hampton Carrara chevron tile picture frame.

Updating your space is easier than you think! Shop our wide assortment of kitchen backsplash and blue tile to find your perfect style, and check out our guide on how to tile your backsplash yourself. Need more assistance? Visit your local Tile Shop showroom, where you’ll find the tile, tools and expert advice you need to get started.

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1. Charm With a Sand Dollar Pattern

Embodying his effortless beach aesthetic, the latest tile in our exclusive Jeffrey Alan Marks designer collaboration brings a burst of energy to this soothing coastal chic space. The Sand Dollar Ocean tile (also available in grey Ash) features a blue sand dollar motif on a crisp white background. We love how the mostly white space lets the circular blue pattern shine, but you could easily dial up the coastal vibe with bright blue accents.

2. Evoke the Surface of the Sea

Subtle shifts in tone give the Hackney Dark Blue tile its stunning, undulating quality—hallmarks of handmade-look tile. Rich blues and a glossy finish create a shimmering effect as light dances across the surface, capturing the essence of water in motion. Explore our wide selection of handmade-look tile for more perfectly imperfect styles.

3. Make Sandy Waves

Blue isn’t the only color that elicits the oceanside—sandy hues capture the warmth of a day at the beach, even in the middle of a Midwest winter. The Wave Old Cream tile featured in this coastal bathroom soothes the senses with its soft, flowing movement. While this gorgeous beige pairs beautifully with the crisp white walls and vanity, you can elevate the coastal vibe with complementary light-blue accents.

4. Choose Cool Neutrals

Not every day at the beach is sun-soaked. Cool neutrals can be just as effective as warm tones in creating a breezy oceanscape. Here, the Jeffrey Alan Marks Summerland Miramar tile is paired with the Tribeca Gypsum White tile. The cool grey undertones of the handmade-look subway tile bring a soothing moodiness to this coastal chic bathroom, while the crisp white and sun-faded blue linen-inspired pattern adds a summery touch. Shop our exclusive Jeffrey Alan Marks designer collection for more effortlessly cool coastal designs.

5. Pair Blue and Beige

Like sea and sand, blue and beige are a natural pairing that instantly evokes a coastal chic aesthetic. This stylish bathroom features the blue-green Look Avio subway wall tile alongside the sandy Ragno Taupe hex floor tile. The vibrant, cool tones of the handmade-look subway tile beautifully complement the warm beige-taupe floor tile. Notice how the prominent white grout lines in the grid-stack subway tile create a visual throughline to the geometric white pattern on the hex tile, as well as the white wall and shower floor tiles. Shop our wide selections of blue tile and beige tile to find your perfect combination.

6. Change the Game With a Black-and-White Palette

Here’s another take on the Jeffrey Alan Marks Summerland tile, this time in the dark-grey Toro. The black-and-white color scheme flips the script on the traditional blue-and-beige coastal palette. The faded linen-inspired patterned tile delivers coastal vibes, while the Tribeca subway wall tiles—in Gypsum White and black Basalt—add bold, color-blocked contrast. To keep the space coastal yet maintain the color scheme, add artsy black-and-white beach photos and white shells.

7. Add a Glossy Blue Pattern

Set against a matte white background, the glossy light-blue crosses of the Astron Azul tile reflect the light, adding depth and interest to this subtly beautiful design. We love how this coastal bathroom pairs the patterned tile with the marble-look Motion Soft Grey tile, though it would look just as stunning with a warm beige option.

8. Pick Pebbles

Create the full sensory experience of a day at the beach with the Grey Pebble Small tile. The raised pebble mosaic offers a gentle foot massage as you go about your morning or evening routine—or install it on the wall and enjoy the smooth curves under your hand. Just add an ocean-breeze candle, and your senses will be convinced you’re seaside.

9. Try an Abstract Tableau

If your aesthetic leans artistic, the beautiful, abstract design of the Jeffrey Alan Marks Big Sur Off the Hook tile (also available in the green-toned Sea Spray) will express your refined, eclectic taste. Featuring a glossy blue patina finish reminiscent of glazed pottery and six distinct, multi-directional tile faces, this tile invites endless creativity in layout and expression.

10. Elevate Your Design With Marble

Coastal chic design is incredibly versatile—it can be as cultured or as kitschy as you like. Marble tile not only embodies elegance, but its veining can range from dramatic to subtle, creating a sense of movement that echoes the ever-changing nature of sea and sand. This sophisticated bathroom, designed by Bria Hammel Interiors, features the Hampton Carrara Chevron tile; its zigzag pattern and soft grey and beige veining enhance the refined coastal aesthetic.

11. Create a Shimmering Scape With Glass Tile

Who can resist the beauty of sunlight sparkling on the open sea? Bring this shimmering effect to your space with naturally reflective glass tile. Here, the Blue Twilight Brick tile adds shine to the bathtub surround with a stunning array of dark and light blue tones. If you love this dazzling effect, explore our wide assortment of glass tile.

12. Show Your Stripes

A quintessential nautical design element, stripes instantly make any space feel sea-worthy. This sleek shower, designed by Timber Trails, elevates the classic pattern by combining marble and travertine to create elegant lines. The alternating Legno travertine and San Dona marble tiles form a serene space that recalls the natural beauty of a sandy shore.

Ready to transform your house into a beach house? Explore our comprehensive guide to coastal chic design for ideas you can use throughout your home. Or, if you’re looking for bathroom inspiration, check out 32 of our favorite ideas for 2025—and shop our wide selection of bathroom tile to find styles that fit your personal aesthetic.

The post 12 Cool & Calming Coastal Chic Bathroom Tile Ideas appeared first on The Tile Shop Blog.

1. Create Organic Appeal with Wood-Look Tile

From biophilic design to Japandi, the celebration of nature is a modern trend shaping today’s most sought-after styles. This serene, ultra-modern space features the Tavola Decor wood-look wall tile. Mimicking the look of real wood—enhanced with raised design details—this waterproof porcelain tile brings a sense of tranquility and natural beauty to the space. Complementary neutral tones in the Trevi stone-look floor tile and Firenze Calacatta marble wall tile complete the at-home spa retreat.

2. Choose a Sleek and Chic Brick-Look Tile

Beautifully textured and effortlessly urban, brick-look subway tile adds stylish character with a rustic edge. Here, Alison Victoria showcases her Brick x Brick Petal tile on the shower wall. Installed in a vertical offset pattern, the undulating pale pink tones give this traditional look a fresh, modern update. Explore our exclusive Alison Victoria collection for more of the renowned HGTV interior designer’s signature “city chic” styles.

3. Create a Scalloped Edge

Add softness to your contemporary tile design with a rounded or scalloped edge. This elegant bathroom features the Wave White tile–its curved edges soothe both the eye and the mind. Also available in Old Cream (beige), Grey Owl and Blue Reef, this tile can be installed in a variety of layouts to create gentle, wave-like patterns. Explore our wide selection of uniquely shaped tile for more modern forms.

4. Add a Stylish Shower Niche

Say goodbye to clunky shower caddies and store your shampoo in style with a shower niche. This timeless trend lets you showcase a beautiful mosaic or patterned tile that might be overwhelming in a larger application. In this shower, designed by @modernly_you, a double niche features the Sampson marble mosaic tile–its beige and white basketweave design adds a touch of sophistication to the sleek, modern space.

5. Stimulate the Senses

Invigorating and visually dynamic, raised-texture tile is a modern design trend with lasting appeal. This elegant bathroom features the Kelli Fontana Tommas Carrara wall tile; the fluted pattern on the marble-look porcelain creates subtle shadows that shift with the light and adds a tactile dimension to the shower space. If you love this bold, whimsical look, explore our exclusive Kelli Fontana designer tile collection.

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6. Maintain Neutral Territory

Miles from millennial grey and basic beige, modern neutrals offer complex tones and rich visual texture. This serene bathroom features Coco Canvas matte, one of our most popular tiles, and shows how to bring depth to a neutral color scheme. Installed in a herringbone pattern, the handmade-look subway tile adds visual interest through movement and subtle shade variation while maintaining a clean, understated palette. Discover more design possibilities in this guide to subway tile layouts.

7. Celebrate Vintage Patterns

Everything old is new again–historic patterns and designs are making a big comeback in modern interiors. From Victorian tiles that mimic traditional pressed-tin styles, to ornate patterns like the Vintage White floor tile shown here, classic aesthetics add a touch of contemporary cool to any space.

8. Embrace Eclecticism

Create a space as bold as your personality with an eclectic patterned tile. This stylish, modern bathroom puts an abstract twist on coastal chic design with the Jeffrey Alan Marks Big Sur Off the Hook tile. Featuring a playful graphic pattern reminiscent of glazed pottery, this tile feels both artistic and approachable. Explore our exclusive Jeffrey Alan Marks designer collection for more modern coastal designs.

9. Make Fine Lines

Everything is neatly stacked on this bathroom wall featuring the KitKat White tile. The slim, rectangular shapes create vertical lines that draw the eye upward, adding a sense of height, while the horizontal grout lines subtly expand the space. Also available in Grey, this evenly spaced mosaic tile makes a big impact with small pieces.

10. Add Industrial Vibes With a Cement-Look Tile

Exuding sophisticated industrial style, the Softcement Graphite large-format tile transforms this West Bay Homes-designed bathroom into an urban loft. The half-wall is finished with Noir Honed Hixton limestone trim tile, adding an elevated touch to the cool, worn concrete-look tile. The result is a space that feels both rugged and refined.

11. Choose a Fashion-Forward Pattern

Graphic and expressive, the Nikki Chu Zulu Graphite tile brings high-end fashion energy to this bathroom. The hand-drawn-look pattern–inspired by the celebrity designer’s international travels–is multi-directional, offering endless options for personalization. Love this global, eclectic aesthetic? Shop our exclusive Nikki Chu designer collection for more unique, modern designs.

12. Mix Finishes

Add subtle visual interest to your modern bathroom by mixing glossy and matte finishes. This bathroom design features Coco Canvas Matte with a double band of Coco Canvas Glossy for contrast. The horizontally stacked matte tile offers the smooth, understated look favored in contemporary spaces, while the vertically stacked glossy tile introduces a hint of shine and dimension.

13. Put a Modern Twist on Traditional Styles

This chic shower offers a fresh take on traditional forms. The Lanse Matte Black and White Picket tiles feature an elongated hexagon shape, stacked horizontally in a layout reminiscent of classic subway tile. The black-and-white color-blocked walls create a sleek interpretation of a timeless palette. Modern elements–like the streamlined hardware and built-in shelf–keep this space feeling current, while subtle nods to the classics ensure lasting style.

14. Add Artisanal Appeal

A trending design element rooted in ancient tradition, Zellige tile is crafted, painted and glazed by hand using centuries-old techniques. The result is authentically unique pieces that bring charm and character to modern spaces. In this bathroom, Carmeon Hamilton pairs the classic Moroccan Star and Cross pattern with graphic black-and-white wallpaper, vibrant woven fans and a hip mirror.

15. Create a Dramatic Sense of Movement

The Macchia Vecchia tile’s striking gold, grey, brown and ochre veining energizes this luxurious bathroom with dynamic movement and sleek sophistication. While this design pairs porcelain wall tile with marble floor tile to embrace a contemporary palette of warm and cool neutrals, stylish, durable marble-look tile is available in a range of vivid colors–including some you won’t find in nature.

Your bathroom is ready for a modern update! Explore our wide selection of bathroom tile, and find even more inspo with 36 Bold and Beautiful Bathroom Tile Ideas for 2025. Not sure where to start? Schedule a free design consultation and let our experts help you find the perfect design for your space.

The post 15 Modern Bathroom Tile Ideas appeared first on The Tile Shop Blog.